Posted on 12/1/2021
You just whipped up a new brew for the holidays, now what? Why not design a snazzy custom box to house it?
Boxes Need Holiday Love Too
The holidays are a perfect time to spruce up your package design, especially if it's your busiest time of year. Your product can't be the only one on the shelf that doesn't have a holiday touch... Seasonal food and beverages make this very easy. Whether it's pumpkin spice and everything nice or holiday brews, use this opportunity to provide some seasonal shelf appeal.
Marketing for the Holidays
Companies like Starbucks are known for their marketing throughout the holidays. They swap out their white cup for a seasonal holiday cup that everyone goes crazy for. Coca-Cola is another company that uses packaging to spice up its holiday campaign. Not only is it an easy way to show off a new look, but it's also an opportunity to add a lil' something. Maybe you include a holiday coupon on your package or a collectible that you can continue for years to come. Either way, it provides an additional level of engagement with your customer.